As a kitchen designer and writer, my inbox is always filled with news of all the latest products, websites and all manner of things to do with our favorite room, the kitchen. G.E. has always been known as the bread- and- butter of the appliance world. Not only have they been around forever but they have evolved with the times. Today they still offer the basic affordable options as well as higher end appliance packages under the names G.E. Profile, Monogram and the new Cafe' Series. These offer a wider variety of functions and integrated modern styling.
Another thing that really makes them a 21st century contender is their state of the art website. There is a wealth of information here whether you aim to use their products or not. Of course they hope you'll be seduced once you have entered their "web", so to speak.
One of my favorite features on the site is the kitchen design function. Simply choose a kitchen which is similar to your own space. Then simply click on the various color choices. It's a lot of fun and a great way to start to narrow your choices and make the big decisions like dark vs. white cabinets, black vs. stainless appliances. You get the picture (literally). You'll also find lighting ideas, safety tips and even recipes. Oh, and the "must have' G.E. product in my book is the Advantium Microwave Oven. My clients love it. You can use it as a regular oven or as a microwave, so it's like two ovens in one!